Sailor Moon reunites all 10 of the Guardians for a new collection by Naoko Takeuchi.
FamilyMart and Meiji are offering Sailor Moon clearance files with Naoko Takeuchi's manga art to purchase two eligible chocolates through October 26, 2017.၂၀၂၆
Japanese convenience store chains FamilyMart and Meiji launched the Pretty Guardian Sailor Moon campaign in Japan on October 13 at 10:00 AM JST.၂၀၂၆ Customers who purchase two Miji chocolate products during a one-time payment from participating FamilyMart stores receive an A4 double-sided open file featuring Naoko Takeuchi's new color of the original manga. The promotion consists of five designs, and will run until October 26.
How the Promotion Works
According to FamilyMart's official website, the promotion is only available at participating FamilyMart locations across Japan. Purchases of both products must be made in one go and the cleaning file will be offered as a free premium instead of being sold separately through the campaign.
There are 10 high-quality products, including the Galbo chocolate bag, Maltese premium chocolates, almond milk chocolate, macadamia sugar, kenoko no yama and techinoko no sato. Prices start at 238 yuan (about US$300).$1.50 The Meltykiss Premium Chocolate Stick Pack is also available for 330 yen (US$200) $2.09 Nama no Toki moist milk chocolate before taxes.
What do these five designs reveal?
Each of the two volumes uses Takeuchi's recently restored color illustrations, manga plates, dialogue and original artwork. Rather than relying on newly assigned character descriptions, the compilation returns to the manga visual that introduced Usagi Tsukino and Sailor Guardians.
The first design featured Sailor Moon in a dreamlike scene with pastel colors, glowing bubbles and flow of golden hair. It captured her memorable "Crisis! Make Up!" transformation, while the back cover showed Sailor Chibi Moon's pink Guardian uniform with manga panels.
The other four designs give the remaining Sailor Guardians their own representation: Sailor Mercury and Sailor Jupiter share a file containing blue and green colors; Sailor Mars and sailor Venus appear together in bright red and orange paintings.
How does this relate to Meiji's early editions of Sailor Moon?
FamilyMart Promotion၂၀၂၆ followed the collaboration of Sailor Moon and Meiji in September 2017, with the release of a fifth batch of sailor moon-themed gummy products. The edition included 12 different packages decorated with Takeuchi's original character image.
The Clear-file campaign offers a different approach to collecting Takeuchi's artwork: instead of character-themed candy wrappers, two-sided sheets that show the full image of the manga.
Let's see what happens next.
International availability has not yet been announced. Key points for collectors in Japan include a two-product exclusive agreement clause, per store investment and five designs as completion is dependent on the price invested rather than individual purchase options.